What is Affiliate Marketing? From Sellers to ReSellers

What is Affiliate Marketing? From Sellers to ReSellers

  • February 17, 2019
  • Posted By Rod Taylor
  • <span>5</span> Comments

If you are someone who owns a website and has yet to know affiliate marketing, then you are missing an important revenue stream. Both blog owners and companies now use affiliate marketing in order to profit from their website. This technique has existed for many years and remains one of the best ways to earn money online.

This ultimate guide to affiliate marketing for newbies provides you with the essentials on the way you can use this method to earn a good revenue:

what is affiliate marketing

What Is Affiliate Marketing?

The idea is easy: affiliate partners market products and services in behalf of the company and get a little commission for each sale.

Consider it this way: when you create an e-book however don’t have the resources or time to advertise it on your own, you could count on affiliates to build traffic for you. Whenever somebody buys the e-book, your affiliate receives a percentage from the sale.

Affiliate marketing is actually a symbiotic process in between the product makers and promoters (influencers). Consider it getting your own outside sales force which runs on commission and needs absolutely no benefits.

Every single affiliate program is unique. A few programs provide a portion of every sale, while some provide a flat rate no matter how much the purchase amount.

A few programs give extra bonuses when the purchaser makes extra purchases. Some other programs use tracking systems and credit you when a purchaser converts on an extended time period instead of purchasing right away.

The good thing about affiliate marketing is that anybody could do it as it has a very low-cost barrier of entry. It does not require a long time to learn, and you can begin getting results in just a few months.

However, to start with, you need to conquer the most difficult phase: knowing where to begin.

Setting up Your Own Affiliate Marketing Program

Affiliate marketing is divided into 2 parts: the seller part and the reseller part.

In case you’re offering a service or product, you could count on resellers, or affiliates, to advertise your goods.

To get this done, resellers get a unique link linked to your account. They could make use of their affiliate links to generate traffic to your products or services.

Whenever somebody purchases the product using that link, you’re making a sale and the affiliate gets a commission.

Prior to committing to a particular program, there are some points you should take into account:


To start with, think of what you are selling. In case you have numerous products, would you give a commission on every single item or only on a selected products?

Furthermore, you should establish your payout range. You possibly will not provide the same bonus for every single product and even for every seller.

A few programs rank their affiliate payouts. The more number of products sold every month, the bigger the percentage you can get.

Program Administration

You need to choose how to manage the program. You could partner along with a big affiliate marketing program such as ClickBank or Rakuten, which could tie you up to influencers within your selected niche.

Working with a platform has its own advantages. They will take care of all the digital maintenance, product sales tracking, and payouts to provide you with complete operation. Furthermore, it implies you’ve got connection to influencers who’ll be most probably help you get results.

Another method would be to make your own in-house affiliate marketing program. It’s a standout choice when you’ve got a hot product and could depend on your own clients to advertise it on your behalf. Consequently, you might provide them a discount or credit on their account.

Sale Requirements

In any case, you should also apply particular conditions and terms which qualify every sale. For instance, what happens when the purchaser returns the item or asks for a refund? In how much time after every sale would the affiliate get payment?

Remember, your affiliate marketing program could progress with time. You are not locked into your first decisions. Try things out to discover what offers you the greatest results.

what is affiliate amarketing

Affiliate Marketing being a Reseller

Every site owner or blogger could become an affiliate marketer to make extra money, and it’s very easy.

On-Page Ads

You might have seen websites having banner advertising or campaigns on its sidebar. They’re very likely affiliate advertisements which make income from ads that are displayed in the website.

Whenever a user click through an advertisement, the site might get a kickback. This is what we called pay-per-click (PPC) advertising and would lead to payment even when a purchase isn’t done.

One more method is to get a percentage of the sale when the user clicks the ad and then decides to buy. This is known as pay-per-acquisition (PPA) advertising and could make bigger numbers of income for the site featuring the ads.

You should do a bit of coding to display the ads in your website, and also find affiliate partners which will pay you to get a space for their advertisement. In case you’re just starting to learn how to code, you could commonly discover a number of helpful resources available at no cost online which will help you.

Affiliate Links

Among the most popular techniques of affiliate marketing is through dropping affiliate links to goods and services in your own blog content.

For instance, you may reference an affiliate products or services within a blog article and link straight to it.

Clients clicking the affiliate links may or may not realize that it is actually an affiliate link. Buying coming from the affiliate link has no effect on the cost or purchasing process for the customer. In fact, transactions are done just like the normal way.

A few promoters tend to be more transparent regarding their affiliate status compared to others. There aren’t any definite rules to exposing your status being an affiliate, and the court is still out on if becoming transparent is less or more effective in affiliate marketing.

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In order to make both of these strategies effective, you must opt to advertise products which match your target niche and speak out with your brand. To become an affiliate to each and every product you can find won’t do any good, thus select properly to have the best chance for success.

How Much Can You Earn with Affiliate Marketing?

Affiliate marketing functions in a different way for different individuals, thus there isn’t any assurance how much cash you can make. Much more reason to learn more about affiliate marketing.

So now that you have learned what Is affiliate marketing the simple fact remains: many people make money using affiliate marketing, and it could become a rewarding revenue stream for both businesses and marketers.

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5 comments found


    March 7, 2019 @ 1:56 pm

    Hi Rod,

    Great introduction to affiliate marketing. I have been in it for around 6 months so I knew a lot of this but I still learned a few things. I really think that affiliate marketing is one of the best ways to make money online. Before I found it, I had failed at several other areas. I have found affiliate marketing very rewarding. While it can be hard work, you typically are rewarded for your time and effort. I am going to pass this along to a few friends looking to get into it. Thank you!! 

      Rod Taylor

      March 7, 2019 @ 2:13 pm

      Hey Dan, thanks for the comment.  Glad you have found affiliate marketing successful for you.  I find online there are so many people have no idea what is affiliate marketing which shows their is huge growth potential in this industry.  I wish you all the success in your business.


    March 8, 2019 @ 7:23 pm

    Thanks for writing out this lovely article and I must say its a must for everyone to read and digest. Affiliate marketing is a process between the product maker and the advertiser. Every affiliates marketer earn commission on every sales, affiliates marketing is the best way to make money online. Every company or product maker diversity into affiliates marketing. I enjoy working as an affiliate marketer. I will forward this page link to friends to read all about affiliate marketing. Thanks for the insight 

    Irin Khan

    March 8, 2019 @ 7:33 pm


    Wow! What a great introduction to affiliate marketing. I feel inspired after reading your article. I also work on it and I feel free to work here. I have found affiliate marketing very rewarding. You give some useful tricks which I think more effective for getting success quickly. I will share this article with my friends. Thank you.

    Badhan Biswas

    March 8, 2019 @ 7:58 pm

    Rod Taylor 

    I found you article really helpful. I have small business in my locality which is not well known. Well nowadays I was thinking to make a website for my business.Your small business’s small website won’t be attracting peoples attention.” I was so worried for this thing.Now after reading your article I think I have found the lightning type of hope to start my business online.I have create a premium account on Wealthy Affiliate and trying to figure how things works here.I think I have almost got every questions of mine answered in your article.

    Thanks again.

    -Badhan Biswas

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